- Hobbyist (60% of all bloggers) blog for fun and don’t earn income from blogging. Their content is about “personal musings” and they spend less than three hours a week on their blogs. Main success metric is personal satisfaction.
- Professional Part- and Full-Timers (18% of all bloggers) are independent bloggers who earn side income or consider it their full-time job. They blog about personal musings and technology.
- Corporate (8%) bloggers blog as part of their full-time job or blog full-time for a company. The content is about technology and business. Number of unique visitors is the measure of success.
- Entrepreneurs (13%) blog full time for a company they own. They primarily blog about the industry they are in.
How to Differentiate 4 Types of Bloggers
30.11.11 on Tags Blogging Tips
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